TON Could Shape the Future of Web3 Neobanks Through Embedded Finance on Telegram
2025-07-12 15:16:38
Main Idea
Telegram and TON are pioneering embedded Web3 neobanks by integrating financial services within platforms users already trust, focusing on seamless user experience and mainstream adoption.
Key Points
1. TON prioritizes user experience (UX) over technical features, embedding functionalities like tap-to-yield within Telegram to simplify crypto finance.
2. TON is building a comprehensive financial ecosystem with onchain access to tokenized assets such as Ethena and Tether Gold, including gold stored in Swiss vaults.
3. Telegram's ownership of the interface layer through Mini Apps, bots, and built-in wallets gives TON a critical advantage in mainstream adoption.
4. Early DeFi focused on yield maximization, but TON's strategy integrates financial tools into users' habitual digital spaces, reducing the learning curve.
5. TON's roadmap includes further integration of financial services within platforms like Telegram, emphasizing seamless user experience and accessibility.
Description
The evolution of Web3 neobanks is shifting from standalone applications to seamless integration within existing platforms, revolutionizing user engagement in crypto finance. Telegram and The Open Network (TON) exemplify this
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