Bhutan Bets on Binance Pay to Power Crypto-Backed Tourism Economy
2025-06-30 06:19:12
Main Idea
Bhutan is partnering with Binance Pay to integrate cryptocurrency into its tourism economy, aiming to modernize financial transactions and attract more tourists.
Key Points
1. Bhutan officials and Binance co-hosted the Digital Bhutan panel to promote crypto adoption in everyday life, focusing on tourism.
2. Binance Pay will facilitate easier payments for tourists, addressing issues with traditional payment systems like SWIFT.
3. Bhutan aims to attract 300,000 visitors annually, encouraging longer stays and higher spending through Binance Pay's 40 million+ user base.
4. Over 1,000 merchants in Bhutan have onboarded Binance Pay, which offers zero fees on transactions.
5. DK Bank, a key player in Bhutan's early bitcoin mining efforts, is leading local crypto adoption, citing the natural fit of crypto with existing mobile and QR payment trends.
Description
Bhutan is going full tilt on crypto — not just to modernize its financial rails, but to attract high-value global travelers and build a digitally resilient economy. At the Digital Bhutan panel, co-hosted by Binance, officials laid out a clear vision: bring crypto out of theory and into everyday life. “Tourists complain they can’t use SWIFT or pay easily. Binance Pay fixes that,” said Damcho Rinzin, director of the department of tourism. Rinzin added that travelers are already using crypto to buy...
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