Thesis Acquisition of Lolli Targets Mainstream Bitcoin Use
2025-07-02 14:41:19
Main Idea
Thesis, a Bitcoin venture studio, has acquired Lolli, a platform that allows users to earn bitcoin through shopping and gaming, aiming to expand mainstream bitcoin applications.
Key Points
1. Thesis announced the acquisition of Lolli on July 2, integrating it into its portfolio which includes Fold, Mezo, and tBTC.
2. Matt Luongo, Thesis co-founder and CEO, will oversee Lolli, which has rewarded over 600,000 users with more than $20 million in bitcoin since its 2018 launch.
3. Lolli operates at over 50,000 stores and 1,000 mobile games, providing bitcoin rewards for shopping and gaming activities.
4. Thesis plans to introduce new features like 'Arcade' and 'Daily Stack' and expand internationally beyond the U.S.
5. Alex Adelman, Lolli’s founder, stated that joining Thesis will enhance Lolli's reach and capabilities.
Description
Bitcoin venture studio Thesis has acquired Lolli, a platform allowing users to earn bitcoin through shopping and gaming. The deal, announced July 2, aims to integrate Lolli into Thesis’ existing portfolio, which includes Fold, Mezo, and tBTC, to expand consumer bitcoin applications. Thesis Adds Shopping Rewards App Lolli to Roster Thesis co-founder and CEO Matt
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