Proof-of-Woof: DAIKO’s Smart Leash Makes Dog Poop the Next Frontier of Web3

Key Points

1. Daiko's leash gamifies pet care by rewarding users with crypto-backed micro-deposits for everyday activities, leveraging existing behaviors without requiring changes.

2. The company has built a community of over 30,000 users and uses hardware sales to anchor its tokenomics, pledging up to 20% of first-year net profits from leash sales to reward users.

3. The leash is designed to be durable (tested against 200 kilograms of force) and allows premium pricing, which helps subsidize the on-chain economy.

4. Daiko targets a massive addressable market, with over 200 million crypto users, and aims to capture a share of the $250 billion pet care industry by 2025.

5. The project focuses on 'proof-of-care' by collecting data on pet-related activities (e.g., walking, feeding) to integrate blockchain into everyday routines, avoiding speculative spirals.