Bitcoin Soared—But Mainstream News Was Missing In Action, Study Reveals
2025-07-10 09:06:35
Main Idea
A study reveals that mainstream news outlets provided varied coverage of Bitcoin in Q2 2025, with differing sentiment and volume, highlighting the importance of diversifying news sources for a balanced perspective.
Key Points
1. In Q2 2025, 18 major outlets published 1,116 Bitcoin articles, with sentiment split: 31% positive, 41% neutral, and 28% negative.
2. Elite media like The Wall Street Journal, Financial Times, and New York Times provided limited coverage (2-11 articles each), treating Bitcoin as a niche topic.
3. High-volume outlets like Forbes, CNBC, and Fortune published more articles (117-194 each), with higher positive sentiment (25-43%) and focused on market angles.
4. Negative coverage from outlets like The Independent and Fox News (38-42% negative) often framed Bitcoin as a risk zone, focusing on crime and security.
5. The study emphasizes the need for readers to broaden their news sources to avoid being blindsided by Bitcoin's market movements.
Description
In the second quarter of 2025, Bitcoin drew very different reactions from the top names in financial news. According to data gathered by market intelligence firm Perception , from 18 major outlets, there were 1,116 Bitcoin articles published between April and June. Overall sentiment leaned a bit negative: 31% of headlines were tagged positive, 41% came across as neutral, and 28% fell into negative territory. Elite Media Coverage Gaps The Wall Street Journal ran just two Bitcoin stories in Q2. Th...
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