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Animoca Brands partners with DDC Enterprise to put BTC treasury to work

2025-07-12 18:52:08

Main Idea

Animoca Brands partners with DDC Enterprise to utilize its Bitcoin reserves for yield generation, allocating up to $100 million in BTC, as part of a growing trend of companies holding BTC treasuries.

Key Points

1. Animoca Brands signed a non-binding MOU with DDC Enterprise to generate yield on its BTC holdings, allocating up to $100 million in BTC.

2. DDC Enterprise was chosen due to CEO Norma Chu's ability to bridge Eastern and Western markets and her experience with a NASDAQ-listed company.

3. There are currently 268 institutions holding BTC on their balance sheets, with public companies making up 147 of these holders.

4. Bitcoin treasury companies added 159,107 BTC in Q2 2025, valued at over $18.7 billion, representing a 23% quarter-over-quarter increase.

5. Blockstream CEO Adam Back commented on the trend, suggesting a shift from altcoins to BTC or BTC treasuries.

Description

Animoca Brands joins a growing list of companies adopting a Bitcoin treasury strategy or expanding their existing Bitcoin reserves.

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