eToro has deployed ERC-20 tokenized versions of 100 major U.S. stocks and ETFs on the Ethereum blockchain, enabling 24/5 trading operations alongside enhanced integration with decentralized finance (DeFi) platforms. This development facilitates increased market accessibility, fractional ownership opportunities, and novel yield-generating possibilities within DeFi protocols.
Major cryptocurrency exchanges including Kraken, Coinbase, and Robinhood are reportedly exploring similar tokenized stock offerings, recognizing the potential for blockchain-based asset trading. However, the sector continues to face significant regulatory challenges and adoption barriers. eToro’s initiative expands its existing tokenization portfolio, which includes assets like gold, silver, and fiat currencies, underscoring the company’s strategy to transform traditional asset trading through blockchain infrastructure.