eToro has unveiled tokenized trading for U.S. stocks and ETFs through Ethereum-based ERC-20 tokens, enabling investors to trade traditional equities around the clock, beyond conventional market hours. This blockchain-powered solution breaks free from time-zone constraints and allows global investors seamless access to American markets.
Tokenization facilitates fractional ownership of assets, significantly lowering investment thresholds. The initial offering covers 100 major U.S.-listed stocks, providing retail traders unprecedented flexibility. Shares are represented as blockchain tokens traded continuously on eToro’s platform, streamlining settlement processes.
CEO Yoni Assia underscored the strategic importance of this initiative, stating, ‘Blockchain technology is pivotal in shifting wealth to younger generations by dismantling traditional barriers.’ The democratization of access via tokenization aligns with what Assia describes as an ‘irreversible trend’ toward inclusive financial systems.
The launch occurs amid accelerating institutional adoption of tokenized assets, with firms like BlackRock entering the space. Projections by asset manager VanEck indicate tokenized real-world assets will exceed $50 billion by 2025. eToro reinforces its crypto-forward approach through this expansion, building on its 2019 acquisition of tokenization specialist Firmo and early cryptocurrency portfolio development.